The Sugar Plum Luncheon

The Sugar Plum Luncheon is Milwaukee's premier holiday-themed event and auction. This holiday fundraising tradition brings hundreds together in support of Children’s and the kids and families we serve.

November 07

The Sugar Plum Luncheon

The Sugar Plum Luncheon™ is Milwaukee’s premier holiday-themed event and auction.

This Children’s Wisconsin tradition, now in its 34th year, has brought thousands of people together and has raised over $2 million for the kids and families in our community.

This year’s luncheon will once again include:

  • Unique and one-of-a-kind auction items
  • Elegantly curated gift basket
  • Festive holiday experiences and drawings
  • An inspiring program and message from Children’s Wisconsin
  • WISN 12’s lovable meteorologist, Mark Baden as your host

If you can’t attend on event day – The Sugar Plum Luncheon’s silent auction is open to all! By participating in the auction you are helping Children's Wisconsin provide the very best care to kids and families, whether or not you're attending this year's event.

Sugar Plum Luncheon


For questions about participating in or sponsoring this event, contact Leslie Hall at or (414) 266-6322.

Children’s Wisconsin reserves the right to cancel or change the date or location of Children's Wisconsin (Children's) events in its sole discretion, in the event of extreme weather, accidents, riots, strikes, epidemics, acts of God, or any other conditions Children’s determines to be beyond its control. Should the event be canceled, Children’s will make every effort to reschedule the event. If the event is not rescheduled, Children’s will not make any refunds of any amounts paid to it in connection with the event. By attending Children's events, you authorize the use and reproduction by Children’s of any and all photography and/or videography that has been taken of you this day for any purpose, without compensation to you. All digital image and/or video files are wholly owned by Children’s.